HW Creative Marketing Blog

How to Use Google For Jobs to Recruit for Your Business

June 23, 2017
By Eric Daniel


Google states that its mission is to “...organize the world's information and make it universally accessible and useful.” Their most recent foray into organization focuses on jobs, both for people seeking employment and businesses recruiting new employees.

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5 Common Ecommerce Mistakes and How To Avoid Them

December 21, 2016
By Richard Hamm


With millions of online retailers to compete with, there is no room for errors that might turn shoppers away. A small inconvenience to your shoppers can amount to major revenue losses at your store. Poor design and lack of optimization can decrease repeat purchases and upselling. Here, we...

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7 Ways to Ensure your Shopify Site is Trustworthy

November 17, 2016
By Richard Hamm


SEO

In a world of phishing scams, identity theft and viruses, your customer’s want to feel confident in who they give their credit card information to. Here are a few simple ways to make your Shopify site more credible with your customers, and build trust the moment someone navigates to your shop.

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Are You Confusing Organic Search and SEO With Paid Advertising?

October 28, 2016
By Nicole Batten


Your Shopify store is full of great products that you want people to find and purchase. The key to selling your products online is bringing the right traffic to your Shopify store. There are several ways that you can drive traffic to your site, but the two key ones that most businesses are...

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Crafting Perfect Page Titles for Your Shopify Site

October 10, 2016
By Luke O'Kelley


A page title may not seem like much, but it is more than just a label. If you want your Shopify site to stand out, choosing a powerful page titles is essential to determining how a page on your website will rank in search engines.

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It's Official! HubSpot and Google AdWords Team Up

September 6, 2016
By Nicole Batten


Exciting news for HubSpotters everywhere: HubSpot has officially announced its integration with Google AdWords! Over half of HubSpotters were already using ads, and this integration allows search campaigns to happen within HubSpot, making HubSpot even more all-in-one.

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[INFOGRAPHIC] Goldilocks SEO

July 25, 2016
By Richie Knight


Search Engine Optimization (SEO) is key when generating traffic to your website via "organic" searches, but you do not want to come across as "spammy" to your visitors. This Goldilocks And The Three Bears inspired infographic from SEO Book is a great representation of how to avoid being too hot...

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[INFOGRAPHIC] Top 8 SEO Trends in 2016

April 4, 2016
By Nicole Batten


As search engine optimization plays an even more important role for businesses, we take a look at the biggest trends in SEO for the current year. This infographic highlights some of the key points about how you can increase your sales and conversion rates using SEO by utilizing the most popular...

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[INFOGRAPHIC] Long Tail SEO Explained

March 7, 2016
By Kendall Fately


Long Tail SEO is an incredibly useful and beneficial tool for your small business. Check out all these reasons why with this infographic by hittail

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[INFOGRAPHIC] Google AdWords: Stats You Should Know

February 15, 2016
By Richie Knight


Check out this great infographic from Smart Insights! It outlines how Google AdWords makes money for both Google and the companies using it. It also shows interesting stats about the top 10 industries that spent the most money on AdWords in Q3 of 2012.

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